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Beacon Coaching Consultancy’s Blog

14 Posts , Viewing posts 1 to 10

The Paradox of our Age

Posted in Category(ies):  Beacon Mindfulness

We have bigger houses, but smaller families; more conveniences, but less time;  We have more degrees, but less judgement; more experts, but more problems.  More medicines, but less healthiness.

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Posted on Monday, 24 August 2015  |  By Bernie Tracey  |  0 comments

Always Research your Idea First

Posted in Category(ies):  Marketing

Before you get excited about a business idea, you have to ask the market first. Making assumptions about what potential customers want is a dangerous game so it is important to drill down into the market and hear straight from the customers what their interests and needs are.

 

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Posted on Tuesday, 13 January 2015  |  By Bernie Tracey  |  0 comments

How to stop Communications in your Company deteriorating

Posted in Category(ies):  Coaching

The job of most managers involves interacting with people – often more than 90% of their time. What managers need to learn has not changed; it has always been and will always be the ability to engage people.

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Posted on Tuesday, 13 January 2015  |  By Bernie Tracey  |  1 comment

How to Conduct an Appraisal Meeting

Posted in Category(ies):  Coaching

A constructive appraisal meeting is one in which your employee does most of the talking. If the manager or supervisor is talking all the time, this means they are not asking the right questions to get the employee talking. See my Blog on ‘How to ask the right Coaching Questions’. They need to keep reminding themselves that the employee has to be given the stage to talk about their personal development and any concerns they might have.

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Posted on Wednesday, 3 December 2014  |  By Bernie Tracey  |  0 comments

You need to understand the Marketing Mix to stay in Business

Posted in Category(ies):  Marketing

WHAT IS THE MARKETING MIX?

The Marketing Mix is made up of five key elements which are often referred to as the 5 Ps of Marketing – Product, Price, Promotion, Place and People. I want to keep it simple for you so let’s stick with the five elements in this Blog.

 

 

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Posted on Wednesday, 3 December 2014  |  By Bernie Tracey  |  0 comments

Why in Business we need to make the most of Marketing

Posted in Category(ies):  Marketing

Marketing is a key string in any successful company’s bow and is overlooked at your peril. Really effective marketing is about putting your customer at the centre of absolutely everything that you do and every decision you make.

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Posted on Friday, 3 October 2014  |  By Bernie Tracey  |  2 comments

Are you Working too Hard?

Posted in Category(ies):  Beacon Mindfulness

 

We all know that saying which tells us to wake up and smell the roses because we are working too hard. We miss out on so much because our thoughts are focussed elsewhere, on our business primarily. We live constantly in the future and forget that we are actually living in the present. The weeks pass by so quickly and we say ‘its Friday already, where has the week gone or even where has the year gone?’

 

 

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Posted on Friday, 29 August 2014  |  By Bernie Tracey  |  1 comment

Why do I need an Account Management Strategy

Posted in Category(ies):  Sales

 

At the core of the development of a Key Account Management Strategy you need to look at two fundamental questions (i) Where are you now? and
(ii) Where do you want to be? Once you have answered

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Posted on Monday, 18 August 2014  |  By Bernie Tracey  |  0 comments

How to Recruit for Talent

Posted in Category(ies):  Coaching

 

When taking on a new person, recruit for talent and not just experience and education. I know this is easier said than done because it puts a real onus on the Interviewer to ‘listen carefully’ and ‘question skilfully.’ The average person brings to the job SKILLS and these skills are the “how to” of the role.  They are the capabilities that can be transferred from one person to another i.e. Microsoft Office skills; Accountancy Skills, Warehousing, Nurses safe administration of medication, etc.  The best way to learn any skill is to practice and practice (can be learned).

 

 

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Posted on Wednesday, 13 August 2014  |  By Bernie Tracey  |  0 comments

Why you need to Ask the right Coaching Questions

Posted in Category(ies):  Coaching

The ability to ask effective coaching questions is a core skill of a professional manager. So what are the qualities of good coaching questions? How can we create a framework in which an employee can unblock the thinking that is preventing them from reaching their potential and achieving their business goals?

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Posted on Wednesday, 13 August 2014  |  By Bernie Tracey  |  0 comments

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